Marrakech – MDLBEAST Foundation is back with XPERFORM 2025, the hit talent discovery show entering its highly anticipated fourth season. 

Powered by VOX and streaming exclusively on Shahid weekly starting this November, the series continues its mission to uncover and empower the next generation of vocal talent across the Middle East and North Africa.

The season officially launched on October 27, with a premiere event at VOX Cinemas, Roshn Front in Riyadh. 

Hosts Mohammed Alharbi and Rasha welcomed fans and industry insiders to kick off the competition, setting the stage for what promises to be a thrilling season.

This year’s judging panel features regional icons and industry powerhouses Shamma Hamdan, Aziz Maraka, Dafencii, and Rawan Al Fassi, each bringing their unique expertise, experience, and passion for nurturing emerging artists. 

Contestants from across the region will take the stage to showcase their talent, with each aspiring artist required to secure at least three “Yes” votes during the live auditions to advance. 

Only 12 contestants will progress to the next phase, where the stakes get higher with challenges testing not just vocal ability but originality, confidence, and audience connection.

The Battle Round will feature the top six contestants on December 4, followed by the Grand Finale on December 5, during XP Music Futures in Riyadh, MDLBEAST Foundation’s annual music conference and gathering of global industry leaders. 

The winner of XPERFORM 2025 will earn a life-changing opportunity: a live performance at SOUNDSTORM 2025, one of the world’s largest music festivals.

Now in its fourth year, XPERFORM has grown beyond a mere competition, becoming a movement championing regional creativity, self-expression, and cultural exchange.