The city of Ben Guerir has reached a significant milestone with the long-awaited opening of its first globally acclaimed hotel.

DoubleTree by Hilton Makes Moroccan Debut with Ben Guerir Opening

Rabat – The city of Ben Guerir has reached a significant milestone with the long-awaited opening of its first globally acclaimed hotel.

Sophisticated design meets traditional Moroccan warmth at the DoubleTree by Hilton Ben Guerir Hotel & Residences, a beacon of sophistication near Marrakech, one of Morocco’s premier leisure destinations.

With its fascinating history and breathtaking architecture, Marrakech entices those looking for adventure as well as relaxation during their stay in Morocco.

Featuring 215 well-thought-out guest rooms, ranging from basic and deluxe, studios one-bedroom apartments, Ben Guerir’s newly launched full service hotel epitomizes dedication to elegance, guaranteeing an unparalleled degree of comfort for every guest.

The hotel’s rooms exude comfort & sophistication in pristine white tones, offering a perfect blend of opulence and simplicity.

It boasts everything guests need for a comfortable stay, with a focus on cleanliness and freshness.

In addition, guests can enjoy panoramic views of UM6P’s vibrant campus, whose vibrant colors and natural beauty add vibrancy and a sense of communion with nature to the experience.

At DoubleTree by Hilton Ben Guerir Hotel & Residences, guests are treated to a culinary journey through the Mediterranean at the on-site restaurant, VIRIDIS.

Feel the stress melt away at EUTONY, the pool bar, where you can relax with a refreshing drink or enjoy a light snack in a serene setting.

The hotel also features a state-of-the-art fitness facility open around the clock and an outdoor pool, so visitors may continue their wellness routines while visiting.

Andreas Lackner, Vice President of Operations for Africa and the Indian Ocean at Hilton, expressed excitement about the latest addition to their portfolio.

“We are thrilled to continue our growth in Africa with the opening of DoubleTree by Hilton Ben Guerir Hotel & Residences, joining six operating properties in Morocco,” he said.

Lackner highlighted the expanding travel industry on the continent and Hilton’s resolve to take advantage of the increasing opportunities, especially in Morocco, where they want to make a major expansion in the upcoming years.

“We look forward to welcoming guests to this beautiful hotel,” he added, extending a warm invitation to guests to experience the beauty of the new hotel, where business and pleasure coexist together.

The hotel, Lackner explained, is primed to precisely accommodate all of your business and meeting needs. With five meeting rooms and a stunning grand conference room, it is equipped to handle events of any size.

Meanwhile, the hotel’s largest conference space (125 square meters) is ideal for elegantly and conveniently holding big gatherings, with style and ease.

Gary Steffen, Global Category Head for Full-Service Brands at Hilton, described the opening of DoubleTree by Hilton in Morocco as a significant milestone and an integral part of their strategic expansion across Africa.

“DoubleTree by Hilton is the second fastest growing Hilton brand on the African continent, with 20 properties either operating or under development,” he highlighted.

Steffen expressed eagerness to welcome travelers to the exceptional hotel, promising a blend of Moroccan hospitality with DoubleTree’s renowned warm welcome.

For its part, the blossoming city of Ben Guerir aims to become Morocco’s top academic hotspot. The city is home to the exquisite main campus of the increasingly rated Mohammed VI Polytechnic University.

The university offers an exciting array of programs covering everything from science and technology to health, humanities, social sciences, business, and management.

The Green City is a thriving research hub due to its reputation for emphasizing sustainability and renewable energy.

With businesses, retail centers, and greenery all around, the DoubleTree is the ideal location for both business and leisure guests.

With more than six decades of experience, Hilton has demonstrated its dedication to providing exceptional hospitality by expanding its footprint throughout Africa and the Indian Ocean. Hilton continues to set the standard for unmatched guest experiences in the area, with over 100 properties now under development or in operation.