Fez – Positive Coffee Shop is the kind of place you remember for the cup, not the decor. It is a compact room near the city’s main souk with a few tables and a tidy bar. Located in Agadir, Reviewers describe it as compact and intentional: a barista bar first, a hangout second. 

The team calls it a “small coffee shop with the warmth of home,” and that is what it feels like. You step in, order, and the room becomes quiet enough to notice the crema on your espresso and the steady rhythm behind the machine.

The menu is short and clear, with Espresso being the anchor. Cappuccinos and flat whites arrive with smooth texture and balanced heat. 

Lattes are gentle without being sweet, and there is a matcha option for non-coffee days. There is no drip or pour-over here, which helps the barista focus on dialing shots and milk. 

Prices sit in the friendly range for Agadir, so a second cup does not feel like a splurge.

The cafe opens from 08 a.m  to 10 p.m. It is closed on Monday, though. You can treat it as a coffee stop or as a cool study corner. 

We all agree that a small pastry case keeps the mood homey. The cafe bakes cookies and brownies, and serves them while still soft. They are not heavy or complicated. They do what a good coffee companion should do, which is add a little sweetness without getting in the way of the drink.

Service is part of the draw. Orders for takeaway move quickly, but there is no rush if you want to sit. 

Staff greet in Arabic, French, or English and keep the tone easy. The shop is a short walk from the souk, so it works for a mid-errand pause or a quiet stop on the way to or from the beach. If you like to plan your route, here is the location.  

Read Also: Agadir: Africa’s Most Accessible, Affordable Winter Sun Destination